Improve Your Internet Marketing

Welcome to I.Y.I.M #24 (formerly “Melanies Tips”) – This issue is BIG: chock-full of valuable, actionable information, resources, downloads, and a ‘case study’.

In this issue, we’ll be talking about a killer PPC conversion-boosting strategy, a truly amazing web page conversion-boosting tool, some ways to super-charge your article marketing efforts – including two excellent downloads (with resale rights!), a terrific website flipping report (with resale rights!), making your WordPress blog look like a static website, reviewing an amazingly useful KeywordSpy upgrade, some excellent content resources, cool content resources, and as always – that extra “something-for-nothing-thats-actually-worth-something” f.reebie – also with resale rights! [Read more →]

If you’re an Internet Marketer selling online, you use PayPal or risk losing sales. And if you have a Premier account and use PayPal Checkout, you know your buyers move from your branded, meticulously created site, to that ugly PayPal Checkout page that only shows your Paypal email address.

You’ve probably seen PayPal Checkout pages that reflected the website or business they were being used for and wondered how come yours doesn’t look like that – well it can!

Dan Thompson at The El Passo Blog did a terrific post detailing exactly how to create your custom PayPal Checkout page, and has given me permission to re-post it: [Read more →]

Pay-per-Click is a large part of our business here. We generate a lot of our revenue through PPC, and we operate a limited PPC consultancy. All told, we manage over $100,000 in Adwords spending alone, and we are increasingly “expanding our reach”.

One of the common “mistakes” newer PPC marketers are warned about is “targeting the world” by choosing every country, or even too many countries, in their campaign settings. After all, customs, language, dialect, and preferences vary widely, and running ads for your latest “Cactus Growing for Dummies” ebook in Norway is rather pointless. [Read more →]

Let me start by saying, plain and simple: If you’re not outsourcing, you should be. And if you are, you should be outsourcing more.

One of the issues I hear a lot from my newsletter subscribers is a general “fear of outsourcing” – concerns work won’t be done “right”, meaning the way you want it to be done.

There is a legitimate concern that conveying complex ideas to someone half-way around the world solely by email might be difficult. Getting across nuances, images, etc., without being next to someone can be difficult. But there’s a simple answer. [Read more →]

“Content is King!” – how many times have we heard that? There’s good reason, though. The Internet revolves around content. Whether you’re creating a sales page, website, or info-product, good content is key.

One of the biggest issues for content is copyright.

The following is from a post I did on John Reese’s Traffic Secrets 2 forum:

“Creative Commons” is a licensing structure that allows you to use content without traditionial copyright restrictions. [Read more →]

A while back I had bought a report entitled “Olympian Niche Marketing Profits”. The idea was to create some Olympics-related niche site long enough before the start of the Olympics to be in a position to benefit from the surge in traffic it would bring.

I did this btw and have been seeing some very nice Adsense revenue on account of it. [Read more →]

Welcome to a I.Y.I.M #23! Welcome to another issue of Improve Your Internet Marketing: more about “The ULTIMATE Gas Saver Guide”, a FREE, HOT report with Master Resale Rights, a lesson from Chris “Day Job Killer” McNeeny – with a coincidence that made my hair stand on end, but can $1500/wk in your pocket! – and a BRILLIANTLY SIMPLE traffic strategy!

[Read more →]