Improve Your Internet Marketing

I have looked into many products that “claim” to help you automate your work and save you time.  As far as PPC is concerned, SpeedPPC  is the real deal.  What I mean by this is this is truly a product that is worth your hard earned cash and really delivers.  Also I found that it [...]

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KeywordSpy Price: $89/month Keyword research is perhaps the most important function in Internet marketing, whether it’s for SEO and landing page optimization, copy writing, or SEM (Search Engine Marketing). In PPC Advertising, ‘good’ keyword research is what determines whether you make or lose money. With the advent of Ad Spying tools like ZamDoo, Google Cash [...]

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Readers of this blog or our newsletter “Melanies Tips” may recall the dilemma I had when SpeedPPC was first released in 2007: this software was so damn powerful, it was the first time I actually questioned the wisdom of sharing what I had “discovered” with those who, in theory, compete with us in the marketplace. [...]

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My last post, “A Few Simple Steps to Better SEO” presented some simple, easy-to-implement tips that anyone could use to improve their search engine rankings and increase their organic traffic. To follow up on that – and for those somewhat more ‘advanced’ marketers – I am posting a terrific and exhaustive list of SEO resources. [...]

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You’ve built your website or sales page, submitted a Google site map, it’s been indexed, and now you’re checking Google and your weblogs every day to see where you rank and how many visitors you’ve gotten. But there doesn’t seem to be much happening, does there?

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Your Click-Through Rate, or CTR for any type of online sales is important, but it’s critical for Pay Per Click where it can determine how much you pay. It’s important, however, that what you do to improve your click through rate doesn’t result in lower conversions.

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There’s NO SUCH THING as a 10 cent keyword! A few months ago I wrote an article with that title. It drew lot of attention and criticism. But it’s important to understand the premise. When you create an ad campaign in AdWords, each of your keywords has a Minimum Bid that you must meet in [...]

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